Conversion Rate Optimization is the process of steady and incremental marketing improvement to yield stronger results. In this course, learners will discover the five key steps to Conversion Rate Optimization and how the process interacts with other facets of digital marketing. Through a variety of instructive techniques, including subject matter expert videos and case-study scenarios, this course provides learners with the knowledge and resources to be more effective professionals.

Follow this link to register: https://catalog.mindedge.com/rsu19/courses/1443/conversion-rate-optimization

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Creativity and innovation are not one and the same. Creativity is the generation of new ideas by individuals and teams. Innovation is the process of converting those ideas into new products, business practices, and strategies that create value.It's a meaningful distinction because creativity needs to be translated into something concrete for it to generate value. Protecting and nurturing new ideas, and bringing them to fruition, is the basis of innovation. That innovation takes place in and through organizations making it more complex.Leaders of organizations of all sizes and types hope to encourage creativity in their employees. Eliciting creative and innovative ideas within a group, team, or organization has become a crucial skill. The ability of leaders to nurture and protect new ideas is vital to the health of the organization.

Included with your course is a six-month complimentary subscription to Fast Company. Your subscription will start with the current issue. Fast Company publishes 6 issues a year.

Use this link to register: https://catalog.mindedge.com/rsu19/courses/1641/creativity-innovation-toolkit

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Spurring creativity in teams can be very challenging, but could also be the difference between a successful team and an unsuccessful one. This course looks at spurring creativity and innovation in teams and organizations. Drawing on the latest academic thinking, it outlines the key factors for creative teams. Further, the course focuses on tools and techniques designed to yield more productive thinking in collective settings. Participants learn about a number of targeted tools, including brainstorming, Discussion 66, Provocation, and others, to generate fresh thinking in smaller group settings and in their organizations.

Use this link to register:https://catalog.mindedge.com/rsu19/courses/324/creativity-in-teams-and-organizations

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This course contains an introduction to the key concepts of cryptography and security engineering. It examines the role of encryption in information security and considers common encryption methods. This course also features a number of fictional scenarios based on cryptography to help you apply the concepts to situations you may see in the real world. This course requires some basic understanding of IT concepts.

Follow this link to register: https://catalog.mindedge.com/rsu19/courses/1184/cryptography-scenarios

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To effectively manage a nonprofit organization, leaders need to be aware of the current trends, challenges, and best practices that are shaping the sector. This course will provide an overview of the key topics that are the focus of today's nonprofit leaders. You will learn about the ways in which the nonprofit sector is changing, as well as some new approaches to leadership, strategic planning, marketing, and fundraising. This course will also explore how nonprofits can grow, sustain themselves in challenging times, and utilize data and technology to improve their performance and assess their progress.

Follow this link to register: https://catalog.mindedge.com/rsu19/courses/2019/current-trends-in-nonprofit-management

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In this course, managers are introduced to essential information security principles and concepts. These concepts are critically important in the healthcare sector as a data breach can have far-reaching consequences for individuals and organizations. Beyond financial losses and the embarrassment of having personal information exposed online, a security breach in healthcare can result in a patient becoming seriously injured or killed.This course is designed to help managers navigate crucial cybersecurity concepts as applied to HITECH and HIPAA-covered entities. Learners will explore the reasons why breaches occur, the motivation of attackers, and how to protect Personal Health Information (PHI) while it is in use, in storage, and in transit across a network.

Follow this link to register: https://catalog.mindedge.com/rsu19/courses/1744/cybersecurity-for-healthcare-professionals

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In today's competitive marketplace, companies must come up with innovative solutions to everyday challenges. The design thinking approach can be an effective tool for organizations looking for practical and creative ways to solve problems. This course will examine the benefits of design thinking and present strategies for generating innovative products and ideas that can set an organization apart from its competitors. It highlights real-world examples of design thinking applications across several different industries. It considers accessible design and looks at methods for testing ideas.

Included with your course is a six-month complimentary subscription to Fast Company. Your subscription will start with the current issue. Fast Company publishes 6 issues a year.

To register follow this link: https://catalog.mindedge.com/rsu19/courses/1623/design-thinking

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This online course introduces learners to the principles, strategies, and technology of digital marketing. Video commentary from marketing professionals provides insight into the challenges and best practices of the field. The self-paced course offers an assortment of interactive exercises, videos, selected readings, case studies, and self-assessments that engage students and provide opportunities to demonstrate their knowledge of digital marketing and practice relevant skills.

This course has been evaluated by The American Council on Education's College Credit Recommendation Service (ACE CREDIT®) with a recommendation of 2 credits, lower division, in business or marketing.

A student's grade in the course will be based on their performance on a final, cumulative exam. The final exam is composed of 50 multiple-choice questions. Students will have 2 hours to complete the exam. The exam is proctored. For more information, please see the syllabus.

If students do not earn a passing score of 70% on their first attempt, they will have the opportunity to take the exam 2 additional times (3 total attempts). Students must wait 24 hours between exam retakes. A passing score of 70% of above is required to request college credit for this certificate.

Follow this link to register: https://catalog.mindedge.com/rsu19/suites/26584/digital-marketing-ace-credit-reg

Use Code summer2025 for a 10% discount